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Frame Conexa

General Terms and Conditions of Use and Licensing

Last updated: July 17, 2026

These General Terms and Conditions of Use and Licensing ("Terms") govern the use of the Frame Conexa platform ("Frame Conexa", "Platform" or "Software"), operated by Gabriel da Silveira Miranda, registered under CNPJ (Brazilian corporate taxpayer registry) No. 61.559.385/0001-16, headquartered at Av. Barão de Studart, 300 - LC Corporate Green Tower, Meireles, Fortaleza - CE, Brazil ("we" or "Frame"). By subscribing to, accessing or using the Platform, the Customer declares to have read, understood and fully accepted these Terms.

1. Definitions

• Frame Conexa / Platform: the intermediary software that connects the Customer's WhatsApp number to Meta's official WhatsApp API (Cloud API) and provides features for automating the sending and receiving of messages.
• Customer / Contracting Party: the individual or legal entity that subscribes to and uses the Platform.
• User: a person authorized by the Customer to access the Platform.
• End Contact: the recipient/sender of the WhatsApp messages exchanged by the Customer through the Platform.
• Coexistence: an operating mode in which the same number is used simultaneously in the WhatsApp Business app and on the Cloud API.
• Meta: Meta Platforms, Inc. and its affiliates, providers of the WhatsApp Business Platform.
• Tech Provider: Frame's qualification with Meta to enable and manage customer accounts on the Cloud API.
• WABA: WhatsApp Business Account (the Customer's business account with Meta).

2. Acceptance and effectiveness of the Terms

Use of the Platform is conditioned on acceptance of these Terms. Making payment, completing registration or simply beginning to use the Platform constitutes full and unrestricted acceptance. Frame may amend these Terms at any time; the current version will always be available at https://frameconexa.com/en/terms, and continued use after the publication of amendments confirms the Customer's agreement.

3. Purpose and license of use

Frame grants the Customer a non-exclusive, non-transferable, revocable and temporary license to use the Platform, limited to the purposes set out in these Terms and to the plan subscribed. The purpose of the Platform is to:

• enable the Customer's number on the Cloud API in coexistence mode, through Meta's official embedded signup flow (Embedded Signup);
• securely store the credentials and identifiers necessary for operation;
• receive and process the events (webhooks) of the Customer's account; and
• provide an interface and/or API for automating the sending and receiving of messages.

The Customer is prohibited from copying, sublicensing, assigning, reverse engineering, decompiling or commercially exploiting the Platform outside the cases expressly authorized.

4. Registration and Customer requirements

The Customer is responsible for the accuracy of the information provided and for safeguarding its access credentials. To operate in coexistence, the Customer must meet the requirements imposed by Meta, including:

• use the WhatsApp Business app in version 2.24.17 or later;
• maintain a number with recent activity (new or recently verified numbers may be refused by Meta);
• operate in a country enabled for the coexistence feature;
• maintain a valid payment method on the Meta account; and
• open the WhatsApp Business app at least once every 13 days to keep synchronization active.

5. Integration with Meta / WhatsApp (Coexistence)

The Platform operates on top of the WhatsApp Business Platform and is subject to Meta's policies, terms and limitations, which may be changed at any time, independently of Frame. The Customer acknowledges and agrees that:

• the sending of messages is subject to Meta's rules, including the need for approved templates outside the 24-hour customer service window;
• numbers in coexistence have a throughput limit fixed at 20 messages per second;
• history synchronization must be completed within the period defined by Meta (currently 24 hours), failing which the number will be disconnected;
• Frame acts as a Tech Provider and is not responsible for blocks, suspensions, charges, policy changes or unavailability imposed by Meta.

6. Customer obligations and responsibilities

• use the Platform in compliance with applicable law and with Meta's and WhatsApp's policies, including the rules against spam and unsolicited messages;
• obtain the appropriate consent and legal basis to communicate with its End Contacts;
• be fully responsible for the content of the messages sent and for its relationship with its End Contacts;
• keep its credentials confidential and immediately report any unauthorized use.

The Customer is the Controller of its End Contacts' data and exclusively assumes the responsibilities arising from that processing.

7. Obligations, responsibilities and limitations of Frame Conexa

Frame will use commercially reasonable efforts to keep the Platform available and functional. However, Frame is not responsible for:

• unavailability, failures, changes or suspensions caused by third-party services (Meta, WhatsApp, infrastructure providers, carriers);
• losses resulting from misuse of the Platform by the Customer or its Users;
• blocks or bans of numbers applied by Meta;
• lost profits, indirect damages or expectations of results.

Failures resulting from factors beyond Frame's control do not constitute a defect in the Software and do not give rise to a right to compensation. Frame's total liability, where applicable, is limited to the amount paid by the Customer in the 12 months preceding the event.

8. Plans, payment, renewal and cancellation

The prices, billing period and conditions of the plan subscribed are those stated at the time of subscription, under a recurring subscription model. The billing period is chosen by the Customer at subscription from the options offered - monthly, quarterly or annual - and the charge is made in a single payment at the start of each subscribed period, renewing automatically at the end of it for the same period, until cancellation. The advertised price per number is expressed per month; the amount actually charged at each renewal corresponds to the number of months in the subscribed period. Payments are processed by AmploPay and Asaas, acting as payment intermediaries.

Refund policy: the Customer may request cancellation with a full refund within 7 (seven) days of the purchase date, in accordance with the right of withdrawal set out in Article 49 of the Brazilian Consumer Protection Code (Código de Defesa do Consumidor). After that period, there will be no refund of amounts already paid for the subscribed period in progress, regardless of its length; cancellation stops future charges, and access remains active until the end of the period already paid - in an annual subscription, therefore, until the end of the 12 (twelve) subscribed months. Price adjustments will be communicated at least 30 days in advance and do not affect the period already paid.

Comunidade Pixel student benefit: Frame Conexa may offer a differentiated commercial condition to Customers who are also active students of Comunidade Pixel. The benefit is not granted automatically: it depends on activation by the Customer, by linking its Comunidade Pixel account to its Frame Conexa account, through the "Aprenda IA" area of the dashboard, and on confirmation of active access with Comunidade Pixel at the time of each charge. Activation takes effect only on charges made after the link is established, does not apply retroactively to periods already subscribed or paid, and does not give rise to any right to a refund, credit, discount or offset of amounts previously charged, even if the Customer was already a student of Comunidade Pixel before activation. If there is no active, confirmed link on the date of the charge, the period is charged at the full list price. For subscriptions whose payment method does not allow changing the amount of the recurrence already established, application of the benefit depends on a request by the Customer to support. The benefit is a liberality of Frame Conexa, is not part of the subject matter of the contract and may be changed, suspended or terminated at any time, without prejudice to periods already paid.

9. Intellectual property

All of Frame Conexa's source code, architecture, trademark, layout and documentation are the exclusive property of Frame and/or its licensors. The license granted to the Customer does not imply the assignment of any intellectual property rights. The data and content entered by the Customer remain the Customer's property.

10. Privacy and data protection (LGPD)

The processing of personal data complies with Law No. 13,709/2018, the Brazilian General Data Protection Law (Lei Geral de Proteção de Dados - LGPD), and is detailed in the Privacy Notice, which forms part of these Terms. Frame acts as Controller of the Customer's registration data and as Processor with respect to the operational data processed on behalf of and under the instructions of the Customer at the Tech Provider layer.

11. Suspension and termination

Frame may suspend or terminate access, immediately and without prior notice, in the event of a breach of these Terms or of Meta's policies, fraudulent use or non-payment. Either party may terminate the engagement by written notice, subject to the conditions of the plan in force.

12. General provisions

• tolerance of non-compliance with any clause does not imply a waiver of rights;
• communications will be made through the registered channels and e-mail addresses;
• the possible nullity of one clause does not affect the validity of the others;
• the Customer may not assign this contract without Frame's written authorization.

13. Venue and governing law

These Terms are governed by the laws of the Federative Republic of Brazil. The courts of the Judicial District of Fortaleza/CE are elected to settle any disputes, waiving any other, however privileged it may be.